Any digital marketing professional can deliver a report chock full of impressive stats. But simply spouting numbers is not an effective way to show value, nor does it offer guidance to create and refine future strategies. I take issue with the “data dumping” approach...
As one of our new clients discovered earlier in 2016, volume may be an important key performance indicator in some areas of your business, but for the sales channel, less can be more.
The most difficult part of any relationship, whether it’s business or dating, is the “getting to know you” period. It helps if you know someone who knows someone.
In the lead management and fulfillment industry, we don’t sell widgets. We take a consultative approach in all we do and help our partners do all the heavy lifting while navigating from strategy, to execution and beyond.
One of the major differences between the SmartLead Account Management team and others in our industry is that we’re more than just problem-solvers for our clients.
Someone asked me the other day about my least and most favorite parts of my job. It sounds cliché, but I couldn’t think of a least favorite thing.