Why use Lead Scoring?
Ranking your sales leads delivers the message to your channel partners on who they should pay attention to.
SmartLead’s Lead Scoring models allow you to set business rules to qualify leads based on a variety of information, including form responses, source, product-of-interest and nurturing interactions. Gain the ability to distribute sales-qualified leads to specific channel partners and manage those that need further nurturing.
Use Multiple Scoring Options
Create business rules for form responses, sources, and email interactions
Add Points Over Time
Leads can add to their score history with multiple interactions
Distribute Sales-Qualified Leads
Only distribute leads to your sales team that have reached your desired score
Continue to Nurture
Establish separate nurturing paths for different point totals
