Gated-Content Surveys

How do you qualify prospects after initial interaction?

Why use Gated-Content Surveys?

Attempting to collect all of the qualification information required to determine if a prospect is Sales-Qualified on one web form is difficult.  You may be missing out on potential prospects simply because they don’t want to complete all of the information right away.

Gated-Content Surveys eliminate the need to get all the info up-front.  Use a piece of content on your website to attract attention, and use a gated-content survey to collect bits of qualifying information slowly until the prospect is qualified.

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Reduce Web Form Length

Lessen the size of your initial lead capture forms to attract more completes

Integrate into Email Marketing

Include gated-content surveys using calls-to-action in your email campaigns

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Determine Buyer Motivation

Validate a prospect’s motivation to purchase and product of interest

Remove Required Info

Since the prospect’s contact info is already captured, there is no need to require it again

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