Personalized Account Management Services

At SmartLead we recognize that you have unique and often complex lead management needs that can’t be met with a one-size-fits-all marketing automation system. Those needs will generally include:

• Keeping your lead database free of erroneous leads
• Finding ways to consistently improve ROI
• Performing an analysis and reporting on the findings of your lead quality
• Understanding where your leads are in the marketing funnel and providing lead funnel predictions
• Getting a clear view of what your dealers or sales agents are doing once a lead has been given to them
• Improving the turnaround time from the point of becoming a lead to receiving the first nurturing piece
• Determining ways to get more sales from the same volume of leads
• Finding ways to get more leads for the same dollars you are spending
• Needing to have customized business rules for your distribution and having a need to customize those rules consistently over time

How We Help

At SmartLead we don’t rely on third party vendors. We focus on building our software in-house to maximize the flexibility that our clients have come to rely on.  Our in-house IT department creates the software we use for lead distribution so we can easily take our clients needs and customize our platform regardless of what their needs are.

As a result, if you need to have a complex lead distrubition model setup, with extensive quality checks before those leads are distributed and you want to integrate those leads into a nuruturing campaign that includes:

• Email
• Custom printed pieced
• Warehouse storage and fulfillment
• Follow up reminders
• Etc.

Creating a custom campaign like this is not only simple for us to do, but we can help you remove the middle man. You no longer have to worry about coordinating between a warehouse vendor, an email vendor, and a print shop. You just let us know what the rules are which will trigger your campaign or call your personal Account Manager, and we will take care of the rest for you. The end result drastically reduces the time it takes to communicate with your prospects but being able to do it with a cost savings as a result of using one company with the ability to integrate all of these service together.