SmartLead lead qualification, RANK LEADS

Our SmartLead and SmartLeadPLUS web-based lead management systems automatically qualify leads.

All sales leads are not created equal. Some are ready to buy while others are still contemplating a purchase. Your sales team, dealers or distributors can waste a lot of time on leads that aren't qualified to buy or ready to buy.

During our first meetings with clients, our account managers, experts in lead management, help define your business rules, create detailed lead screening criteria and meticulous rankings for every lead you generate. This ensures your sales force receives the quality leads they depend on.

Some of the lead qualification tools are:

• Advanced lead profiling system
• Rank leads by product, scoring and/or Boolean logic
• Customized lead qualification categories (beyond hot, warm and cold)
• Rank effectiveness testing
  

Following the establishment of lead qualification criteria, your SmartLead lead management system or SmartLeadPLUS, the integrated lead management and sales force automation system, is configured to automatically qualify leads as they are captured. Rules are set to distribute only the most qualified leads to your sales channels.

Re-qualifying Old Leads
You spent good money to generate leads. If your sales channels haven't touched some of your leads we can implement a lead re-qualification program to breathe life into old leads.