Interview with Nicole: How Sales Channels use our Support Services

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Today I sat down with Program Manager and Sales Channel Support Services extraordinaire, Nicole Shanstrom.  Nicole works very closely as a liaison … [Read more...]

Intro to Sales Channel Support Services

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We’ve been thinking a lot about the gap between our clients and their sales channel.  Many of our clients have independent sales people who sell … [Read more...]

The Life Cycle of a Lead: Convert

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As marketers and sales people, there is one challenge that we all regularly face.  How can we determine which campaigns or sales methods really … [Read more...]

The Life Cycle of a Lead: Follow-Up

We have found that one of the largest challenges that our clients face is getting their sales team to keep them updated on where they are in the sales … [Read more...]

The Life Cycle of a Lead: Distribution

Once you have a nurturing program developed, you are ready to distribute those hot and warm leads to your sales people. Determining who gets the leads … [Read more...]

SmartLead Lite Has Arrived

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SmartLead has launched an international version of the customizable lead management system that supports complex sales processes. The system enables … [Read more...]

Manufacturer Increases Dealer Reporting 122%

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Are your sales people, dealers, or distributors reporting the results of the leads you distribute to them? Do you have the sales data you need to … [Read more...]

Eight Steps to Proper Lead Distribution

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Are you sending every lead to your sales team, dealers, or distributors?  That means the sales team is weeding through a stack of leads that could … [Read more...]

 
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