As we approach the end of the year we have been in deep discussion about 2013 budgets and what to include. For many large companies, this often … [Read more...]
The Life Cycle of a Lead: Follow-Up
June 28, 2012 By
We have found that one of the largest challenges that our clients face is getting their sales team to keep them updated on where they are in the sales … [Read more...]
The Life Cycle of a Lead: Distribution
June 21, 2012 By
Once you have a nurturing program developed, you are ready to distribute those hot and warm leads to your sales people. Determining who gets the leads … [Read more...]
The Lifecycle of a Lead: Lead Quality
May 17, 2012 By
Many marketers see their mission as generating leads and getting them to sales. As part of that process, you have to consider what a quality lead … [Read more...]
Lifecycle of a Lead: Overview
April 12, 2012 By
Lead management is a very intricate process. The lifecycle of a lead is often complicated and time consuming. There are so many factors to … [Read more...]
Closing the Loop on Leads: Struggle or Worth it?
March 14, 2012 By
We often hear clients summarizing their toughest problem as closing the loop on their leads. Knowing how marketing sources are performing is vital to … [Read more...]
Relating EMS to Management
February 22, 2012 By
The trip to San Diego to attend the Online Marketing Summit was not without incident. I was boarding the plane in Denver and out of the corner of … [Read more...]
3 Simple Tips To Focus On Your Strongest Leads
February 9, 2012 By
I'm a firm believer that it is almost completely useless to attempt to simply get more leads. At first glance the thought of more leads sounds … [Read more...]
5 Ways to “Lead” in Lead Management
January 23, 2012 By
First, I’d like to talk to you about what a lead actually is. A lead is a potential customer. The thing that makes leads tricky is that the … [Read more...]
SmartLead Lite Has Arrived
November 8, 2011 By
SmartLead has launched an international version of the customizable lead management system that supports complex sales processes. The system enables … [Read more...]
User Voice
UserVoice is a private idea forum that SmartLead provides to our clients in order to post requests for future software enhancement. We will be providing feedback and regular email updates on the progress of those requests.
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